NEW BOOK + podcast BY THOMAS MINIERI
THE MAD HATTER CHRONICLES™
A dark mirror for entrepreneurs confronting the psychological distortions that sabotage clarity, leadership, and decision-making under pressure.
Mad Hatter Chronicles explores what happens when ambition, fear, urgency, and ego quietly take control — and how leaders reclaim authorship before chaos becomes identity.
"The most dangerous moment in entrepreneurship isn’t failure.
It’s when everything sounds right… and nothing works.."
—Thomas Minieri
NOTES FROM INSIDE THE DISTORTION
Mad Hatter Chronicles is a psychological allegory for entrepreneurs who sense something is wrong—but can’t quite name it.
Through story and symbolism, it exposes how founders slowly lose clarity: not through failure, but through subtle distortion. Bad advice. False authority. Survival logic that sounds reasonable… until nothing works.
WHO THIS BOOK IS FOR
This book is for entrepreneurs who:
- Feel mentally overloaded or quietly exhausted
- Have followed a lot of advice—but feel less clear, not more
- Are functioning, producing, and surviving… yet disoriented
- Suspect the problem isn’t effort, mindset, or discipline
If you’re looking for answers, this isn’t it.
If you’re ready to see what’s been shaping your thinking, it is.
THE CORE IDEA
Most entrepreneurs don’t fail because they quit. They fail because their thinking is slowly poisoned. Mad Hatter Chronicles explores how distortion accumulates—advice that sounds right, logic that explains failure, productivity that silences intuition.
The danger isn’t chaos. It’s coherence that’s wrong. This book doesn’t show the way out. It helps you recognize when you’ve lost your way.
Entrepreneur · Author · Lemonade Maker® Founder
LEMONADE MAKER
The Entrepreneur's Guide to Overcoming the Impossible
Part memoir, part breakthrough blueprint, this must-read guide reveals how the best innovations are often hidden inside the most challenging times. Lemonade Maker equips you with bold, actionable strategies to survive and thrive in the crazy world of entrepreneurship.
LEMONADE MAKER
Official Companion Workbook & Guide
Follow along as you read the original book and actively work through all 101 Lemonology® Strategies. Each page in this guide presents you with tough questions, practical exercises, and genius insights that challenge you to look deeper into yourself, your business, and your leadership.
